About Us


Owner Linda Baxa founded Marry-Go-Round Bridal in 1987 in Strum.  Evolving into The Prom Place and Marry-Go-Round Occasions in 2000.

In 2013 she launched THE DRESS in Eau Claire as an affordable OUTLET store for mothers and prom.

In 2014, Marry-Go-Round and The Prom Place seperated...moving Mothers and Maids to Eau Claire as "Marry-Go-Round now located at The Dress" and Prom staying in Strum.

 Since its beginning, this small, family owned business has evolved into priority destination in the Chippewa Valley for MOMS, PROMS and MAIDS.

Keeping things high quality, personal and knowledgeable have made her customers feel welcome and secure.  

Linda is a Member or Officer of several national and local associations including

International Prom Association,

Midwest Bridal Buyers Association (MBBA-Bridal Industry Professionals) and the

Northwest Bridal Association.

She has been quoted inWoman's Wear Daily and VOWS magazines.

These and other business contacts and publications keep her more in-touch with her industry than most store owners. 

Baxa has a degree in Business and Fashion from prestigeous Mount Mary University in Milwaukee.

"I love what I do...knowing that my staff and I provide superior products and service to our customers is a great way to live and work." says Baxa.


Manager Jennifer Larson has been with Marry-Go-Round for over 20 years, and manages the Mothers and Maids in EC. 

She has an associates degree in Marketing from CVTC in Eau Claire.  

"Marry-Go-Round is more than a job for me.  We all want to look wonderful for our special occasions. 

I care about Mother-of-the-Wedding and want to help you!

I listen to my customers, and feel rewarded when you find your perfect gown " says Jennifer.

Manager at The Dress, Caroline Irgens, joined the staff in 2014. She formerly owned "That's Adorable" childrens store downtown.

"The Dress is unique...you get brand new gowns at a great savings.  We want to help all price conscious shoppers for Prom and Wedding"


Call today for your appointment and see what they mean. 

The Dress and Marry-Go-Round 3172 London Road Eau Claire  715-832-8815

The Prom Place in Strum  103 5th Aven. N  715-695-3788

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